Beating local and international smartphone maker’s markets to the punch, the Chinese smartphone company Xiaomi has already been crowned as the most preferred smartphone brand in the Indian growing market. To continue to rise its sale, now Xiaomi is gearing up to open its first official Mi Home Store in India’s Silicon Valley, Bengaluru. The company has started sending media press invitations for an event in Bengaluru on May 11, where it is set to launch its Mi Home store. The inauguration of Xiaomi’s Mi Home store will be held in Bengaluru, where Manu Jain, Managing Director and Group Vice President, Xiaomi India, will be present for briefing about Mi store’s significant journey in the Indian phone market. Managing Director is also excited about the launch of this exclusive retail store as we are and he has shared the press invitation on his Twitter profile.
Based on the invitation, Mi Home Store will mean an exclusive Mi retail store, where the Xiaomi’s own products will be showcased and purchased. Xiaomi currently sells smartphones in India along with a range of accessories, and the company had recently launched its Air Purifier in the market as well. The Mi Home Store will sell phone related accessories and products like power banks, earphones, VR head gears, Mi Band series fitness trackers, home appliances such as Mi Air 2, and much more, but it isn’t clear whether the Mi home store will sell Xiaomi’s smartphones immediately. Up till now, Xiaomi has been selling its phones and accessories via its own online stores and exclusive e-commerce retailer (partnership) in India. But now the Mi Home store will be a milestone of Xiaomi’s significant journey in the Indian tech market.
Xiaomi already operates around 80 Mi Home Stores in its home country, China and the company opened its first Mi Home Store outside China last October,2016 in Singapore. Xiaomi has also unveiled similar official retail stores in Hong Kong and Taiwan over the past few months. The Company’s CEO Lei Jun has announced that 200 more home stores will be opened by the end of 2017. After the opening of the Mi retail store in Bengaluru, Xiaomi is going to have an offline existence in five markets — India, China, Singapore, Hong Kong, and Taiwan.